Problem
Norwegians don't give a fuck about wearing condoms; they have the highest rates of chlamydia and gonorrhea in the Nordic countries.

Insight
Promiscious young adults struggle to decide which head to think with.

Solution
Create a union that stands up for the dick, just as it stands up for you. Ignorance about sexually transmitted infections is widespread among young people. Through an IQ-test for the smaller head, you can find out your knowledge level and then join the union that helps you live a healthier sex life. You'll find the nearest condom representative, a support hotline, or negotiation assistance when you're in crisis. The core of the campaign is organic spread among Norwegian teenagers.